Take Your Business To The Next Level With Crowdfunding App Development Like Kickstarter & GoFundMe
The below quote beautifully captures the meaning of crowdfunding. However, in technical terms, Crowdfunding is the practice of funding a project or venture by raising a small amount of money from a large number of people via the internet.
In a typical process of Crowdfunding, the creators set the financial goal for their project, and the backers can contribute as much or as little towards that.
According to a survey carried out by Statista, the transaction value for in the Crowdfunding segments amounts to US$9,370m in 2018.
From these statistics, it’s clear that people are investing a considerable amount of money and businesses should take advantage of this scenario.
“Crowdfunding isn’t about collecting money. It’s about making something happen with a crowd of people who believe in something. Normal people, not rich people with a lot of power, just people like you and me.”
— Jozeflen Daelemans
Benefits Of Crowdfunding
- Best way to raise money with no upfront fees
- Serves as a marketing tool
- Feedback & expert guidance at a free of cost
- A good way to test the public’s reaction to your business proposal
- Introduces loyal customers
- Allows investors to track the progress
- It’s free PR
- Provides the opportunity of pre-selling
After looking at the benefits of Crowdfunding, you all may be thinking about developing a crowdfunding website for your business. For that purpose, you need to identify the platform on which you can develop a business website.
According to research carried out by W3Techs, WordPress powers 31.8% of the websites in the world.
It clearly means that lost of people around the globe trusts WordPress. Therefore, you should also consider this platform for developing the Crowdfunding website.
In this blog, we’re going to provide you with a step-by-guide on WordPress Crowdfunding App Development which will help you to take your business to the next level.
So, let’s get things moving!
Steps To Create A Custom Crowdfunding Website On The WordPress Platform
1. Choose A WordPress Theme For Crowdfunding
If you’re looking for Custom Crowdfunding Website Development on the WordPress platform, then the first thing you need to do is to choose an appropriate theme. Remember that, you’re making a website which helps you generate a lot of money and therefore, it becomes important that you choose a theme which is fast, agile and secure in nature.
Now, if your search on the web about the best WordPress themes for crowdfunding, you will find thousands of free as well as the paid plugin. But choosing the best plugins out of that will be quite a task for you. Are you worried? Then, don’t be so.
We’re going to provide you top 5 WordPress theme for Crowdfunding which will ease out all your problems. So, let’s analyze them one-by-one.
500 Classic is one of the most popular WordPress themes for Crowdfunding created by IgnitionDeck. This company has developed several WordPress themes for Crowdfunding by utilizing the 500 frameworks. You need to have an IgnitionDeck plugin installed on your WordPress site to use this plugin. With a dark highlight, simple layout, and crisp typography, 500 Classic is kind of perfect theme for the crowdfunding website.
Backer is one of the modern Crowdfunding themes which follows the principle of minimal design. This theme focuses on leaving lots of white space so that your content is easily detectable to the users. If you utilize this theme for your Crowdfunding website, then you will get WP Crowdfunding premium plugin at a free of cost. The theme is completely responsive in nature and it allows you to utilize shortcodes, Google Forms and lots of other layouts.
Fundingpress is a tiny but instrumental WordPress theme for Crowdfunding which doesn’t require any external plugin like IgnitionDeck, Easy Digital Downloads, WooCommerce or any other to kickstart the fundraising project. Everything that you need for a setting up a Crowdfunding website comes within the package. The styling of this theme is very basic, and it comes with the front-end project submission capabilities. In addition to all these, it also comes with Layer Slider.
4. Born to Give
Born to give is a responsive and retina ready WordPress theme specifically designed for the Crowdfunding purpose. The theme has a very modernized and elegant look which captures the attention of the users. It sets its basis on a very popular Twitter Bootstrap Framework, so it is useful for all screen size. In addition to all the necessary features, the theme has the facility of payment gateway integration with services like Paypal, Stripe, Authorize.net, etc.
Unity is one of the most utilized WordPress themes as far as the Crowdfunding is concerned. This theme is built upon the principles of Easy Digital Downloads, but it supports WooCommerce. The theme is fully responsive in nature and it is built on WPO Framework & Bootstrap 3.0. One of the USP of this theme is that it can be customized as per the requirements of your website. You don’t even need the knowledge of coding to customize this theme.
2. Choose A WordPress Plugin For Crowdfunding
Once you’re done with the selection of a good WordPress theme for the Crowdfunding website, you will have the basic framework which is required for the website. Now, in order to manage the whole process of Crowdfunding in a seamless manner, you will require a good plugin. Similar to the theme scenario, there are plenty of plugins available for the Crowdfunding purpose. So, the challenge for you is to select the best plugin out of all.
Now, to solve your query, we have sorted out the top 5 WordPress plugins for Crowdfunding. So, let’s analyze them one-by-one in detail.
However, if there is still any doubt in your mind, then you can Hire WordPress Developer. He/She will be able to guide you about this issue.
WP Crowdfunding is one of the most recognized WordPress plugins for Crowdfunding purpose. Created by the team at Themeum, this is a beautiful solution which can integrate easily with your WooCommerce site and allows you to start a campaign like Kickstarter. Most of the functionalities provided in this plugin come at a free of cost, which is awesome!
Latest Version: 1.8.4
Active Installation: 2,000+
Required WordPress Version: 4.0
Average Rating: 4.5/5
IgitionDeck is one of the most vastly used WordPress plugins as far as the Crowdfunding is concerned. In the past, this organization has worked with the AppThemer to build some of the most fantastic WordPress themes. One of the USP of this plugin is that it works with any theme and therefore, you don’t need to buy any new theme. It comes with great options for developers.
Latest Version: 1.3.0
Active Installation: 2,000+
Required WordPress Version: 4.8
Average Rating: 3.5/5
Give is one of the modernized WordPress donation plugin created by WordPress. These guys are very active in the WordPress community over the years, and they always keep their plugin up to date. Although this plugin was for donation purpose, iyou can use it for Crowdfunding. With a single page forms, this plugin allows you to have a hassle-free process.
Latest Version: 2.2.4
Active Installation: 50,000+
Required WordPress Version: 4.8
Average Rating: 5/5
InFunding is a free WordPress plugin which is used to create charitable programs and appeal for donations with a bank transfer or Paypal. The team InWaveThemes create this plugin and it, allows you to manage the Crowdfunding process seamlessly. The USP of this fantastic plugin is that it will enable you to use shortcodes for different styles and parameters.
Latest Version: 1.0
Active Installation: 600+
Required WordPress Version: 4.3
Average Rating: 3.5/5
5.Crowdfunding for WooCommerce
Created by team Algoritmika Ltd., Crowdfunding for WooCommerce is another very useful WordPress plugin for Crowdfunding. The plugin allows you to edit and add various products, just like you would do in a normal online store. In addition to all these features, it also allows you to edit your pledge amount, start & end date, button labels and even enable “open pricing.”
Latest Version: 2.6.2
Active Installation: 600+
Required WordPress Version: 4.4
Average Rating: 5/5
3. Add Your Desired Payment Gateway
Once you finalize the theme as well as the plugin for your Crowdfunding site, the next step is to decide the payment gateway for your Crowdfunding website. As you all know that, without integrating the payment gateway your Crowdfunding plugin won’t be able to access any payment or donation. Therefore, finalize the payment gateway and then make sure it’s working in the live environment when connected with the submission form.
Here are the top 5 Payment Gateway providers:
You can choose any one out this which will set up the Payment Gateway for your Crowdfunding.
4. Install Other Necessary Plugins
After integrating the payment gateway in your Crowdfunding site, it will be ready to work in the live environment. However, if you want your website to be of top-notch like Kickstarter & GoFundMe, then you need to install some other plugins in your WordPress site. These plugins are mainly related to the security and performance aspect.
As you know that, on any Crowdfunding website lots of transactions take place daily and therefore, you need to ensure the security of your site. Here are some of the plugins that you can utilize in optimizing the website performance as well as the safety:
- Defender (for security)
- Hummingbird (for optimizing the site speed)
- WP Smush Pro (for image optimization)
- SmartCrawl Pro (for SEO)
5. Install A SSL Certificate
As we have already discussed that, in a Crowdfunding website you’re continuously taking the payments from donors and investors. Therefore, it becomes necessary to have an SSL (Secure Socket Layer) certificate for your WordPress website. Firstly, you’ve to purchase an SSL certificate from the hosting providers. Some WordPress hosting services offer SSL certificate at a free of cost or you’ve to buy from a third-party provider.
Once you’ve purchased an SSL certificate from the hosting provider, you need to install that into your WordPress website.
6. Get A CDN
If you’re planning for local Crowdfunding on your WordPress website, then you’re good to go after completing Step 5. However, most of the Crowdfunding website takes donations from around the globe, and that’s where you need to ensure that there is no friction or sluggishness in the payment process.
For that purpose, installing a CDN (Content Delivery Network) on your WordPress website would be a great solution. Here’s a list of top CDN providers:
Out all these top CDN providers, choose anyone that suits your business requirements and then integrate that into your WordPress website. It will help you to enhance the performance of your site.
7. Devise A Crowdfunding Plan
So far, you have created a base on which the whole Crowdfunding process will take place. Once you set the framework, then it’s time to devise a Crowdfunding plan for your site.
Here’s what you need to do for implementing a Crowdfunding plan:
- Create a dedicated landing page for Crowdfunding that informs the visitors about your campaign and its story in detail.
- Create a dedicated fundraising page on your WordPress site by utilizing the Crowdfunding plugin.
- Create an FAQ page where your visitors can get the answer to the most basic query regarding Crowdfunding.
- Design a callout for each pledge levels so that your investors exactly knows what they’re getting in exchange for a making a donation towards your project.
- Add the necessary images and videos to the content to make your campaign more attractive than ever before.
- Add the goal of your campaign.
- Set the deadline for your campaign.
Once you create all the pages, then publish all the pages to your website and arrange them within the appropriate navigation. If you’re launching a new product in the market or your idea very unique in the market, then you should focus on creating a stellar ‘About Us’ page which can educate your audience.
8. Launch The Campaign
With your WordPress website already in the live environment, it’s time to promote your crowdfunding campaign. For that purpose, you can send emails to your newsletter subscribers, promote the site on various social media platforms, conduct a webinar, etc. After doing all these things, closely monitor the performance of your campaign which will give you an idea of how successful you’re and what are the areas where you need improvement.
Summing Up Things…
Crowdfunding has been a killer buzzword for the last few years in the industry. It’s a great and innovative way to raise the fund for your project. That’s why nowadays many Custom WordPress Development companies are doing in-depth research in this area.
Here, we have tried to provide you with an in-depth guide on how to create a Crowdfunding website like Kickstarter & GoFundMe on WordPress which will help you to take your business to the next level.
I’m sure that you’ll have your opinion on this subject. So, feel free to give your feedback in our comment section. Thank you!
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