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It may be tempting to go outside the box with your mobile app UX design, but if users don’t understand how to use your app – they’ll abandon it. Your app should ooze familiarity. Users should be able to easily predict the next action and what will happen if they tap a certain custom control.
Thumbs drive 75% of all mobile interactions, that why you should focus on designing for thumb flow, and make your content easily accessible with one finger. Our fat fingers are larger than the mouse cursor (approx. 45-57 pixels wide), though Apple recommends using 44 pixels for clickable elements. Don’t make your buttons too small or situated too closely, so that users can tap them accurately.
Don’t forget about the texts too! Use shorter texts prompting instant action e.g. Buy, Register, All Products, etc. Keep the important labels short as people on mobile E.g. Name instead of Full Name. Make sure all the wording is consistent across all app screens.
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A wireframe is the first real process for a project. It turns the abstract ideas into something tangible without distraction. Wireframes enable one party can send its opinions to another party clearly, ensuring all parties are on the same page.
In many instances, clients may not understand jargons like “dynamic slideshow,” “news feeds,” “Google map integration,” “product filtering,” “breadcrumb” and hundreds of other types of features. A wireframe provides a clear communication to a client how these features will function, where they will appear on the specific page and how useful they might actually be.
Our graphic designers start the iterative process of mocking-up visual page designs to finally come up with thoughtfully conceived, beautifully executed user interfaces that truly work.
At this stage, moodboards with examples of color palettes, texture and typography are utilized to define customer’s aesthetics preferences and design directions.
The clickable prototypes delivered by eSparkBiz enable users to quickly test simple elements or complex behaviors, interacting with the prototype as they would with the end product.
Requiring little time and effort, these prototypes allow for identifying opportunities for improvement, driving adoption, productivity, user satisfaction and profitability of the final solution.
A proof-of-concept (POC) touches on all levels of the system implementation, requiring, besides UI prototyping, engagement of software engineers for development of a specific slice of functionality.
Project teams at eSparkBiz produce POCs rapidly and efficiently, providing our customers with alpha products for evaluation and validation with all stakeholders prior to hand off for production development.
The actual fact of User Interface (UI), as well as User Experience (UX), is that both UI/UX are the two sides of the same coin. Both are keeping up the relationship between the users and their products. The User Interface (UI) describes the dealing with the user’s interface as well as and the products, while another, the user experience (UX) is dealing with the user’s experience and the observation of the products. Moreover, simply saying, the User Interface (UI) deals with technical as well as formal features of a site and the user experience (UX) is dealing with the understanding and response to the user.
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Develop a thorough understanding of the project, audience, and objectives to formulate a digital strategy.
Craft a purposeful design to reflect the objectives and indicate the direction for the entire project.
Bring the design to life in the form of an interactive and functional prototype. Review, refine and optimize.
Incorporate implementation and technical components into a highly functional system, Ready for review.
Review, refine, test and prepare final product for delivery. Launch and continue to evolve over time.