Mobile app development is not less than a Herculean task. 😰
clearly proves the statement and the thought process that a developer has to go through.
When it comes to development, a developer has a lot of responsibilities on his shoulder. Therefore, he needs to possess the qualities like having strong determination, must be aim-specific, need of being close thought and put in a lot of efforts.
But as we know, to develop an app which is near to perfection, deep domain knowledge and information is required.
So can we conclude saying that for application development we need strong domain expertise and determined developer and brief information? Yes, we do, but this has to be directed properly.
“Mobile is becoming not only the new digital hub, but also the bridge to the physical world. That’s why mobile will affect more than just your digital operations — it will transform your entire business.”
— Thomas Husson,
Vice President and Principal Analyst at Forrester Research
In this write-up, we will be discussing a few blunders that developers make while aiming to develop a perfect mobile application.
The success rate of an application completely depends on the rate of its uniqueness. If the developer is technically sound and has a strong base of programming than unique development becomes a fact for the developers.
Few points that developers should take care,
- The target audience for whom your app is being developed.
- Avoid mistakes while developing the application.
The following blunders are expected to be avoided by the mobile app developers:
Including Irrelevant Features
The scenario that we have been witnessing is a majority of people uninstall applications within 4 days of installation.
Did you find the reasons for doing so❓
As a developer, this is your primary focus as user-retention becomes a matter of fact for the app’s success.
Few points that need some spotlight in this case:
- Define the mission of your app.
- Define a concept that in turn defines the aim of your app development.
- Avoid complicated features as this may not woo your users.
- As users may or may not be tech-savvy, avoid using complicated features as with an increase in difficulty the interest loosens and thus becomes one of the reasons to uninstall the application.
- Define your priority whether the app should be user-friendly or developer-centric.
The Importance Of UI/UX
Why do developers need to be concern about the designing part when there are dedicated people for this task? 📱
This question is definitely striking your mind.
Developers need to be updated and have knowledge about every detail of design to avoid any coded stack of programs.
This, in turn, results in unsuccessful programs due to the avoidance of some key features. There are many mobile app development companies around the globe that are following this fad for getting a successful result. Avoid design hazards for the platforms. Many developers force designs to fit in the box forcefully for all the platforms.
Far Away From The Target Audience
Being a developer, your prime concern is user retention. With user, retention comes up to mark user-experience.
For making rich user-experience a dream come true, it becomes mandatory to make a user-based app which focuses only on user requirements.
Avoiding Cross-Platform Development
Having expertise in a specific domain means you are reachable only to a portion of the audience out of the whole.
The reason why cross-platform apps are in demand is that the aim of achieving the target audience on a larger scale is fulfilled. The popular platforms that are trending currently are iOS and Android with Windows and Blackberry in line.
Therefore keeping in mind these factors, you can never plan an app which will be platform specific. A cross-platform app is always icing on the cake for your business.
Due to the escalating demand for mobile platforms, developers are finding it difficult to meet the consumer’s need for specific functionalities. Some functionalities get difficult to be realized in cross-platform and users ask to involve such functionalities in cross-platform thus increasing the headache of the developer.
Is a Little Testing Enough?
One of the important steps in mobile app development is Testing.
The reason why your app is tested is to get a bug and glitches free app after this phase.
Normally, developing becomes so hectic that developers try to avoid testing at the end.
But it’s mandatory that your app should be tested in every possible aspect so that your product discloses all the faults that go ignored during the development.
To know in detail about the app testing, you can contact any Successful App Developer. He/She will guide you on this subject.
For the analytic purpose, you can use tools like Google analytic and flurry for testing.
Some key metrics that need attention as per the study
- User engagement
- App crashes
- App retention rate
- Average Session Length
- Daily Active Users (DAU)
- Monthly Active Users (MAU)
Your Mobile App Should Be Different From The Website
Why a mobile development company, even after having a website, prefers to have a mobile app?
If you think from a client’s perspective, a client may want his app to have the same functionalities and features as that of the website.
But, you need to give him a crystal clear idea regarding your mobile application, why it can’t be duplicated from the website and how it can’t offer an experience of a downsized web version.
Both platforms have different functionalities.✔
Some content might be similar as per the requirements and needs.
Pre-Marketing Launch Is Ignored
Since we are dealing with development, marketing your mobile app in this digital world has become the most essential part of the mobile app development process.
Thus, pre-launch marketing of your mobile application becomes important.
Pre-marketing your app includes the advertisement of the concept of your app, logo, name, basic design elements and so on. Also, you can include a small website that tells the features of your app and the advantages of how people will be getting benefit from your app.
Thus a pre-launch campaign becomes mandatory for your app’s success in the market.
Since the target keywords are focused, this results in boosting the traffic and ranks as well. A social profile is a great pre-launch stunt as you can create one in the name of your app and publish the regular post on your ‘coming soon’ app.
Optimizing Speed Is Often Ignored
Any visitor to your site has no patience to wait. They would simply scroll here and there and directly uninstall and directly search for other apps.
Thus to avoid this breaking of your app, try to optimize the speed of the app so that people don’t think of giving up on your site due to the slow loading of pages.
Did You Count Touch Interface?
I bet developers didn’t have any idea regarding this factor which thus becomes a reason for disappointment.
The confusion in the difference between touch-based interfaces and the mouse-based interface is one of the main reasons that the apps under-perform.
This confusion further results in compromised design esthetics.
To solve this problem, the developers on a high priority need to consider these factors so that they reach out to the maximum target audience.
Ignore The Intro Animation If Planned Any
Imagine, you have to wait for an intro animation of a movie. How does that feel?
Similarly, users have no patience and thus find it very challenging to wait for something unnecessary.
Every time you log in to the app, that video will not be helping. On top of it, unnecessary irritation will be caused every time your app is opened, and people will have to compulsorily watch.
No doubt this is a very good idea when users launch your app for the first, and the intro animation is played and thus becomes a bull’s eye moment. But still, if you feel to have one then make it rapid and subtle. Make it ogle-friendly that may be worth a few seconds.
Out of many, I have tried to point out a few mistakes that will help the app developers to ease their process. If you want to develop a robust app, then visit this URL – https://www.esparkinfo.com/mobile-application-development.html
Moreover, penning down these points will definitely aid you in developing a user-friendly app that not only would let you reach the maximum audience but also would help to build a user-friendly application.
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